With well-known global brands Kleenex®, VIVA®, Huggies®, Kotex® and others, Kimberly-Clark brands are an essential part of daily life for people in more than 175 countries.
Every day, nearly a quarter of the world’s population choose Kimberly-Clark products.
Kimberly-Clark Australia and New Zealand commissioned Green Team Australia to create the brand for its 5 Year Sustainability Strategy.
Green Team created the brand, Our Essential World. We also produced a launch campaign and initiatives to raise employee understanding and involvement with the company’s commitment to environmental corporate stewardship.
Kimberly-Clark achieved eight out of its nine sustainability goals in Our Essential World, including diverting waste from landfill and reducing greenhouse gas emissions.